TUX created the “Sneakers Reimagined” campaign for Nike Swim’s Sneakerkini, a first-of-its-kind swimsuit inspired by Nike’s iconic sneaker culture. Combining CGI with live-action capture, the visual narrative connected footwear details to the swimsuit while expressing a fearless, imaginative spirit.
This project involved creating motion design for two Nike Swim campaigns, 'Swim Fusion' and 'Elevated Essentials'. The work focused on dynamic visuals that highlighted the energy and fluidity of the brand’s swimwear line, produced in collaboration with the team at Another studio.
Studio Mega collaborated with Nike Swim for the second year to craft the art direction, toolkit, and content library for the 2023 HydraStrong Suit and Vapor & Legacy Goggle campaign. The shoot, held at SDSU with collegiate swimmers, emphasized authenticity and athletic realism, resulting in a cohesive set of motion ads and visual assets for the product launch.