IMAX Melbourne
Design work for IMAX Melbourne, collected from the studios behind it.
- Design case
- 1
- Studio
- 1
- Latest work added
- Jan 2025
- Campaign 1
Design cases by studio
Clear (1)
- Brand campaign for a prestigious cinema
- Clear has collaborated with IMAX Melbourne since 2010, developing a brand system and delivering award-winning campaigns that enhance the cinematic experience. One notable project was the '20 years of IMAX' campaign, which featured an immersive pre-show announcement, an engaging on-site event, and various activations. The design utilized bold typography, playful messaging, and expressive animations to capture the emotions of cinematic storytelling. This approach aimed to highlight the unique programming and experiences from a human perspective, celebrating the memorable scenes that evoke laughter, tears, fear, and excitement in audiences.
