Studio Size created the promotional graphics, motion design, and microsite for Exat, a typeface by Hot Type inspired by the modernist legacy of EXAT 51. The project explores the typeface’s structural clarity and expressive potential through kinetic typography and mid-century aesthetics. A dedicated microsite unites these elements into an immersive digital experience.
Studio Size collaborated with Hot Type to create kinetic typography videos that push the boundaries of each new typeface release. Through experimental 2D and 3D motion techniques, the animations highlight the fonts’ expressive potential while serving as dynamic promotional pieces.