Gala Bingo
Design work for Gala Bingo, collected from the studios behind it.
- Design cases
- 2
- Studio
- 1
- Latest work added
- Jan 2025
- Campaign 2
Design cases by studio
Antidote (2)
- Advertising Campaign for Gala Bingo
- Antidote created a playful and character-driven campaign for Gala Bingo, introducing four new 'bingo bosses'—Doug, Wendy, Ruby Rose, and Frieda Balls. Through humorous TV spots and digital films, the campaign showcased the characters tackling everyday activities with confidence and flair, encouraging audiences to live 'like a boss.'
- Integrated Campaign and Brand Redesign for Gala Bingo
- Antidote developed 'Bingo Like A Boss', a bold and humorous campaign for Gala Bingo centered around Gloria, a confident 21st-century heroine. The fully integrated cross-channel initiative included films, social content, radio, and a refreshed brand identity that modernized Gala Bingo’s image from traditional halls to a digital-first experience.
