Fern’s identity positions its fiat and crypto operations platform as a secure, efficient, and regulatory-compliant financial tool. A bold wordmark, circular symbol, subdued palette, and transparent glass 3D assets communicate fluid transactions, clarity, and trust.
Motto developed the brand identity for Fern, a neighborhood bar and restaurant located on the ground floor of Ten Degrees in East Croydon. The concept reflects a relaxed, plant-forward atmosphere with natural textures, gold accents, and an inviting tone that connects to its dawn-to-dusk dining experience.