KesselsKramer created an editorial for Dutch Magazine capturing the 1997 Ajax football season through a series of X-ray images. The concept visualizes the team’s injury-plagued year, turning physical setbacks into a striking photographic narrative. The result is a raw and unconventional portrayal of sports and fragility.
KesselsKramer created a humorous television campaign for Dutch Magazine that challenges non-Dutch speakers to read aloud from the publication. The resulting attempts highlight the complexity of the Dutch language while promoting the magazine through playful and memorable moments.
KesselsKramer served as the football editors for Dutch Magazine, producing editorial features centered on the sport. One standout piece explored the theme of nostalgia by revisiting old football cards to ask, 'where are they now?'.
KesselsKramer created an editorial concept for Dutch Magazine, blending bold visual storytelling with unconventional layouts. The project reflects the studio’s signature mix of wit and cultural commentary, turning the magazine into a striking piece of visual journalism.