Strichpunkt created Daimler AG’s 2014 corporate profile under the theme 'We,' combining crisp typography, large-scale imagery, and innovative materials to express the brand’s pioneering spirit. The project extended into a responsive microsite, offering an interactive and immersive digital experience that reflects Daimler’s modern identity.
Strichpunkt Design developed an integrated communication concept for Daimler AG’s 2013 corporate profile. Combining a microsite and print materials, the project unified Daimler’s diverse brand worlds under a bold, technology-driven design that reflected the company’s pioneering spirit in mobility and innovation.