BAS ID collaborated with Clas Ohlson to refresh their retail experience across Nordic markets. The project introduced a sustainable and flexible store layout, updated interior elements, and engaging in-store communication to inspire smart, everyday DIY solutions.
Kurppa Hosk revitalized Clas Ohlson’s visual identity to bridge its rich heritage with a forward-looking digital presence. The refreshed identity introduces a modernized symbol and custom typeface that enhance recognition and readability across platforms while preserving the brand’s Swedish legacy.