Otherway partnered with Butternut Box to redefine their dog food meal delivery brand. The new identity combines bold visuals and playful tone, spanning packaging and digital touchpoints to create a premium yet friendly experience that stands out in the pet food market.
Otherway partnered with Butternut Box to reimagine their brand identity, creating a bold and playful look for their fresh dog food delivery service. The project spanned packaging, digital experience, and overall brand expression to position Butternut Box as a premium yet approachable leader in its category.