Designdough developed BlueCube Marine’s brand strategy, visual identity, guidelines and collateral, alongside website strategy, information architecture, wireframes and WordPress development. BlueCube Marine is a startup established in 2022 that creates ecosystems using concrete hexagonal tiles for shorelines. The identity includes pattern devices based on the caves, holes and textures in the tiles, drawing on coral, barnacles, sand and shells.
Designdough developed a comprehensive brand identity and digital presence for Bluecube Marine, a startup focused on creating innovative marine ecosystems. The visual language draws inspiration from natural textures like coral and sand, reflecting the company’s ecological mission while establishing a bold and authentic presence across the UK and beyond.