Scout Design Cases
Designers behind the work
Designers and creative leads credited on Scout projects in press coverage.
Designers and creative leads credited on Scout projects in press coverage.
The Brand Identity interviews Michael Freimuth, co-founder of New York studio Franklyn, about the studio’s origins, growth, and creative philosophy. Freimuth discusses their collaborative approach, notable projects like Redscout, Marz Brewing, and the International Documentary Association, and their emphasis on flexibility and experimentation in branding. The conversation highlights Franklyn’s playful, honest culture and its evolving team dynamic.