Relesys Design Cases
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- Lucky Dip Revamps Relesys Identity to Empower Workforce
Creative Boom · Mar 26, 2025
Creative studio Lucky Dip has rebranded employee engagement platform Relesys with a bold, sports-inspired identity centered around a podium motif and a punchy red palette. The rebrand shifts focus from technology to people, using custom typography, hand-drawn illustrations, and a motivational tone to position Relesys as 'The Motivator' in its industry. The new system includes a website, digital toolkit, and flexible brand assets that empower the internal team to champion the brand.