BP&O features Studio Bruch’s rebrand of Post Post Hotel in Bad Hofgastein, Austria. The identity blends heritage and modernity through a custom serif typeface, BR-Post, and a warm, minimal visual system. The project includes tactile printed materials, playful illustrations by Daniel Triendl, and a refined color palette that reflects the hotel’s long history and contemporary positioning.
Studio Bruch reimagined the historic Hotel Old Post in Bad Hofgastein as the newly branded Post Post Hotel, embracing its postal heritage with a modern, playful identity. The project features a custom typeface, BR-Post, inspired by postage stamps, and illustrations by Daniel Triendl that bring warmth and character to the brand. The result is a refined yet contemporary rebrand that balances tradition with modern hospitality appeal.
Studio BruchDinamoInfinitive FactoryPost Post HotelDer Postlerbranding
