Creative Boom’s profile of Allison Henry Aver explores her decision to launch her own branding agency, Letter A, at age 45 after two decades working for major fashion and beauty brands. She reflects on how age, experience, and motherhood shaped her confidence and creative approach, arguing that maturity can be a superpower in the design industry. The piece encourages mid-career creatives to embrace their experience as an asset rather than a liability.
This It’s Nice That feature, created in partnership with Squarespace, highlights creative workshops and experiences as last-minute gift ideas. It showcases small studios and makers using Squarespace to sell services and classes, from risograph print subscriptions to jewellery and ceramics workshops. The article promotes creative entrepreneurship and design-led online businesses during the holiday season.
