The Brand Identity interviews creative director Jas Bell about his journey from sneaking onto Pharrell’s tour bus as a teenager to leading design for some of the biggest names in music and sports. Bell discusses his long-term collaboration with SZA, his concept of 'visual sampling,' and how his experiences with Pharrell and Louis Vuitton influence his approach to artist merchandise and brand architecture. The conversation highlights his belief in care, cohesion, and longevity across creative worlds.
Creative Boom’s 2026 roundup by Tom May highlights 15 typefaces that designers continue to use and admire, from timeless classics like Helvetica and Futura to newer, accessibility-driven fonts like Inclusive Sans. The article reflects ongoing trends toward functional, inclusive, and personality-rich type design, showing how both heritage and innovation coexist in contemporary typography.
It’s Nice That announces the April 2026 edition of Nicer Tuesdays in Los Angeles, featuring talks by Wedge Studio, Mindy Seu, Da’Shaunae Marisa, and Ben Sanders. The event will explore topics across branding, design, publishing, photography, and painting, offering insights into each creative’s process and recent projects. The evening will take place at The Vermont Hollywood on 14 April 2026.
The article celebrates PlayLab’s 20th anniversary, exploring how founders Archie Lee Coates IV and Jeff Franklin built a multidisciplinary studio that bridges architecture, art, and design. Through projects ranging from inflatables to collaborations with Louis Vuitton and Post Malone, the duo reflects on their generalist philosophy and enduring curiosity. The piece highlights their process-driven approach and the value of staying playful in creative practice.
Creative Boom interviews Basque photographer and art director Andoni Beristain about his distinctive approach to blending personal expression with commercial work. The article explores his 'Pieza' series, which transforms personal pain into vibrant, humorous still-life photography, and his collaborations with major brands like Louis Vuitton and Veuve Clicquot. Beristain reflects on his creative journey, his return to the Basque Country, and his philosophy of bringing light and colour to dark subjects.
This interview from The Brand Identity’s 'The Designers' series features Pentagram senior designer John Sampson, who discusses his path from student to working under Natasha Jen in New York. He reflects on his early influences, his experience with custom lettering and 3D work, and balancing personal projects with agency life. Sampson also shares insights on learning, technology, and creative growth in the design industry.
