The Brand Identity interviews Lausanne-based studio Omnigroup, founded by Leonardo Azzolini and Simon Mager, about their collaborative and multidisciplinary approach to design. They discuss their focus on typography, identity, and book design, their type foundry Omnitype, and collaborations such as the ABC Walter typeface with Dinamo. The conversation explores their working methods, creative culture in Lausanne, and the importance of collaboration and material experimentation.
OmnigroupDinamoSpace CaviarSwiss literature foundationUtah Museum of Contemporary Artbranding
