Creative Boom’s profile of Allison Henry Aver explores her decision to launch her own branding agency, Letter A, at age 45 after two decades working for major fashion and beauty brands. She reflects on how age, experience, and motherhood shaped her confidence and creative approach, arguing that maturity can be a superpower in the design industry. The piece encourages mid-career creatives to embrace their experience as an asset rather than a liability.
In this column, US editor-at-large Elizabeth Goodspeed explores the growing trend of food imagery in fashion and advertising. She traces its cultural and historical roots, from Dutch still lifes to modern campaigns by brands like Jacquemus and Rhode, arguing that food has evolved from a symbolic subject to a key narrative device in brand storytelling. The piece examines how food’s visual and emotional associations are leveraged to shape consumer perception and cultural meaning.
