Designers and creative leads credited on Feeld projects in press coverage.
Written by Polyester founder Ione Gamble for It’s Nice That’s POV column, the article critiques how brands have co-opted the aesthetics and cultural cache of zines to create glossy branded magazines. Gamble argues that this trend undermines independent publishing while acknowledging that branded publications provide employment for creatives. The piece calls for renewed support and funding for independent zines to preserve their cultural impact.
London-based studio Two Times Elliott rebranded the dating app Feeld, known for enabling connections between three people. The project involved a full renaming and repositioning of the brand, featuring a clean sans serif identity with a pink, red, and white palette.