Landor has rebranded Italian homeware brand Elica with a multisensorial identity that merges art and engineering. Drawing from the 'Manifesto del Macchinismo,' the new system uses modular motion design, gradients, and sonic branding to express Elica’s innovative spirit. The rebrand modernises the wordmark using Dinamo’s ABC Favorit Expanded and integrates a dynamic square motif as a core visual element.
