New Brand Identity for Divine Farmer by Base DesignBP&O · Jan 17, 2023
Base Design created the brand identity for Divine Farmer, a California-based wellness company founded by acupuncturist Polina Bowler. The identity draws on New Age iconography and 1960s–70s design references to communicate trust, spirituality, and natural wellness. The project includes naming, packaging, and digital design, uniting storytelling and holistic themes for a post-pandemic wellness audience.