Designers and creative leads credited on Diageo projects in press coverage.
The Brand Identity interviews Belinda O’Brien, founder of Sydney-based studio SUPERHAUS, about her journey from street art and packaging design to leading a cultural branding powerhouse. She discusses her creative philosophy, the evolution of her studio, and her focus on building 'cult brands that inspire movements' across hospitality, wellness, and lifestyle sectors. The piece highlights her collaborative, flexible studio model and her commitment to queer and female representation in design.