Butter Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Butter projects in press coverage.
News & interviews
- Branding for Butter Baby by Universal Favourite
BP&O · Nov 20, 2025
BP&O’s Emily Gosling reviews Universal Favourite’s branding for Butter Baby, a Jakarta-based dessert store built around a whimsical butter-alien mascot. The studio developed a full verbal and visual identity, including character design, packaging, motion, and interiors, using a bright yellow palette and playful typography. The article praises the project’s originality and conviction in creating a character-driven brand world.
- Universal Favourite builds a cute, cosmic brand world for Butter Baby
The Brand Identity · Nov 10, 2025
Universal Favourite created a whimsical, intergalactic brand identity for Jakarta dessert brand Butter Baby, transforming a butter-based alien character into a full narrative universe. The project spans 3D character design, packaging, store design, and a custom language system, all rooted in playful storytelling. Collaborations with Double Up Studio and Crosby Studios helped bring the cosmic Butterlandia world to life across digital and physical touchpoints.
- Universal Favourite designs an out-of-this-world dessert brand for Butter Baby
Creative Boom · Nov 5, 2025
Sydney-based studio Universal Favourite created a playful, story-driven brand identity for Jakarta dessert brand Butter Baby. The project builds a full fictional universe called Butterlandia, complete with characters, language, and immersive packaging and interiors. Collaborating with Crosby Studios, the team extended the concept into a physical retail space that merges fantasy and food culture.
- Buttery-Smooth Digital Production by Butter Max
SEESAW · May 10, 2023
SEESAW features Butter Max, a digital production studio described as the 'gold standard for buttery-smooth digital production.' The listing highlights the use of 3D and WebGL technologies and the Decagram typeface. The feature positions Butter Max as a high-quality digital agency website example.
SEESAWButter MaxButter Maxdigital