Attend Design Cases
1 case across 1 studio
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- Building Attend: a strategic brand system shaped by Motto® and AI
The Brand Identity · Apr 2, 2026
Motto® developed a full rebrand for Attend, a home concierge service, creating a strategic brand system that emphasizes care and trust over urgency. The identity features the FT Aktual typeface, a warm and natural color palette, and AI-generated imagery crafted through Midjourney, Krea, and ChatGPT. The project repositions Attend as a lifestyle-oriented brand that balances modern tech sensibilities with human warmth.
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