7-Eleven has launched a new ready-to-drink Slurpee Soda to celebrate the 60th anniversary of its iconic frozen beverage. The cans feature bright, playful designs and come in four unique flavors, extending the Slurpee brand into a new beverage format.
Creative Boom interviews the leadership team of Raw Materials, the American design agency that won D&AD’s Design Studio of the Year 2024 just a year after its founding. The article explores the studio’s philosophy of embracing difference, its collaborative culture, and standout projects for clients like Peacock and 7-Eleven. The team emphasizes resisting sameness in digital design and using creativity as a problem-solving force.