DXD Studio created packaging for 喵铮铮® High Fresh Meat cat food, centering its high fresh-meat content as the product’s clearest competitive claim. The design challenge was to make this direct, functional message feel youthful, appealing, and visually engaging at shelf level.
DXD Studio created youthful, high-impact packaging for Miaozhengzheng’s high-fresh-meat cat food range, placing the product’s core nutritional claim prominently on every pack. Bright radiating gradients, cat-ear stand-up pouch silhouettes, and layered matte, gloss, and metallic finishes differentiate formulas and life stages while extending cohesively into e-commerce imagery.