Serafima Serafimova
Director · Animator
In their own words
What makes this film stand out is that it doesn't stop at exposing the problem – it points towards change.
Like much of the world, I was still trying to shake off the lingering trauma of COVID-19 and focus on the future.
Just as the world is trying to move on, I want to ask people to sit with the discomfort for a few minutes.
I made a conscious decision to avoid anything sensationalist, because she was what truly mattered.
Articles & interviews
- Film Highlights Impact of Men's Violence on Women's Freedom
Creative Boom reports on a new short film by London studio Nice and Serious for the End Violence Against Women Coalition, marking the organisation’s 20th anniversary. The TikTok-native campaign uses a familiar street interview format to reveal how men’s violence restricts women’s freedom in everyday life. The film combines emotional storytelling and subtle visual effects to inspire awareness and change.
- Animator Serafima Serafimova Creates COVID-19 Film in 2024
Creative Boom profiles London-based animator Serafima Serafimova and her 2024 short film 'The C Word', which explores the lingering emotional impact of COVID-19 through the story of a frontline medical worker. The film, created during a sabbatical from her role at Nice and Serious, uses rotoscoping and a restrained monochrome palette with muted blue accents to evoke empathy and reflection. It has screened at major UK animation festivals and highlights the ongoing need to process collective trauma.